Maria Micallef

Chief Executive Officer

The General Soft Drinks Company Limited


The General Soft Drinks Company Limited


"Getting results and transmitting passion to the people I lead"

Business Profile

As the Chief Executive Officer, my focus is to provide effective and efficient leadership to position the companies I am responsible for at the forefront of their respective industries. I have been involved in a number of companies within the Mizzi Organisation that have diversified operations, ranging from manufacturing to importation and distribution, fashion and food retailing, hospitality and English language schools. My role is to facilitate the development and monitor the implementation of the strategic plans, promoting revenue growth and enhancing profitability. I provide the adequate mentoring to develop teams that focus on ensuring efficiency, quality, service, and cost-effective sustainable management of all resources within the respective companies.

Business Activities

  • 2008-Present: Executive Director, Institute of English Language Studies (IELS) Malta
  • 2018-Present: Chief Executive Officer, The Waterfront Hotel (2009-2018: Chief Operating Officer)


  • 2018-2019: Chief Executive Officer, Arkadia Marketing Ltd (2009-2018: Chief Operating Officer)
  • 2014-2017: Chairperson, Air Malta (2013-2014: Director)
  • 2009-2019: Director, First United Insurance Brokers & First United Insurance Management
  • 2004-2008: Board Member, European Technical Committee for the Coca-Cola Company in Europe


  • 1997-1999: Master of Business Administration (MBA), General and Strategic Management, Maastricht School of Management.
  • 1987-1992: Bachelor’s Degree, Chemistry and Biology, University of Malta


  • Member of the University of Malta Council

Official Partners

  • GO
  • PTL
  • trade
  • HSBC
  • Edwards Lowell
  • Ozo Group