Hudson Holdings Limited, the ultimate parent company of Hudson Group on Wednesday entered into a share-for-share exchange agreement with Trilogy Limited.

The agreement concludes on the acquisition of Trilogy by Hudson, and will result in the shareholders of Trilogy Limited taking up shares in Hudson Holdings limited.

Trilogy, a leading retailer in Malta in the premium fashion sector, representing brands such as Calvin Klein, Armani Exchange, Mango, Tommy Hilfiger and Tommy Jeans, will therefore become a fully owned subsidiary of Hudson.

Since its launch in 2008, Trilogy was instrumental in providing access to premium fashion brands in a first-class retail experience.

Hudson Group is a leading fashion and sports retailer in Malta, and currently represents brands such as Nike, River Island, Kiabi, New Look, Timberland, Ted Baker, United Colours of Benetton, Converse, Mina, Intersport, Alcott and Blackbox.

In a press statement, Hudson said:

“Through this combination, Hudson will be able to offer a more complete offering to its loyal customer base. Further, the integration of Trilogy’s team and operations into the Hudson structure will strengthen the Group’s retail operations and improve the service offered to its customers.”

Further to its operations locally, the Group is also a significant operator in the international field.

In Africa, it is a distributor and retailer of several leading brands. One of Hudson’s greatest achievements to date is the representation of NIKE for 30 countries in Africa. The company manages this business through offices in Algeria, Morocco and Nigeria.

It remarked that it will have new opportunities in these markets given the demand for the leading international brands represented by Trilogy and the significant brand management experience of Trilogy’s team.

Hudson is also the owner of streetwear brand, Urban Jungle which is present in Malta, Italy, Morocco, Algeria and Blackbox, a more exclusive sneaker destination current present solely in Italy and online.

Though Hudson Holdings was founded in 2006, the Group’s roots reach as far back as 1987 when the first pair of NIKE shoes were sold in Malta.

In comments about the acquisition, Hudson’s Chairman Alfie Borg explained how “Trilogy and Hudson share common values, with both companies built on similar foundations through extraordinary personal dedication from its shareholders and their employees. We share similar ethics, culture, vision and professionalism providing for a perfect fit between the two companies.”

Joseph Borg, Trilogy Managing Director remarked “we feel very comfortable joining Hudson due to the similar values & culture held by both companies, the perfect combination of “brand-mix” and the shared belief in offering our dedicated staff better opportunities. Trilogy has always strived to ensure that every client that enters our stores has a pleasurable shopping experience and we are confident that we will continue to add to that experience.”

Hudson will welcome Joseph Borg as a member of the Hudson Holdings Board of Directors and will assume the role of Fashion Brand Director. His business acumen coupled with his personal dedication and professionalism renders him a great asset to the Executive team.

Despite the mammoth challenges to the retail industry caused by COVID-19, Hudson continues to go from strength to strength following the recent announcement of its new €3.5 million distribution centre in Hal Far, Malta.