The team at MAP IT understands the importance of delivering consistent, accurate, and up-to-date product information across channels. That’s why they’re highlighting one of the powerful solutions from MAP IT’s partner Boyum IT: Perfion PIM (Product Information Management).

What is Perfion PIM?

Perfion is a comprehensive PIM system designed to give companies complete control over their product data.

Managing product information across multiple platforms can be a daunting, time-consuming task, be it for manufacturing, distribution, or retail. Perfion simplifies and centralises this process by eliminating silos and manual effort and empowering teams to focus on what truly matters: Growing the business.

With Perfion, product data becomes a strategic business asset rather than a constant headache. It maintains a single source of truth across all systems; ERP, e-commerce, websites, printed catalogs, and more by saving time and reducing costly errors.

Why Perfion?

In today's fast-paced digital economy, product information is not just backend data – it’s customer-facing content. Buyers expect detailed, accurate, and consistent product descriptions, specifications, and imagery, no matter where they engage with your brand. Perfion helps businesses meet that expectation.

Here’s what sets Perfion apart:

  • Real-time data access: All changes are instantly reflected across connected systems.
  • Seamless integration with ERP systems such as SAP Business One.
  • Multi-language and multi-channel support, helping businesses scale across regions and platforms.
  • User-friendly interface that empowers marketing, sales, and product teams to take ownership of content without relying on IT.

A vision for strategic growth

Perfion’s product vision is clear:

“Empower companies to optimise their value chain processes and broaden market reach by transforming product information into a strategic advantage, achieving growth and operational excellence.”

This isn’t just about managing product data, it’s about transforming it into a competitive edge. When a team has instant access to clean, structured, and enriched product data, it can launch faster, market more effectively, and scale with confidence.

Looking ahead: What’s next for Perfion?

Perfion is continuously evolving to meet the changing needs of modern businesses. The roadmap is focused on several exciting development areas:

  • Enhancing web client functionalities to make the platform even more accessible and flexible for remote and hybrid teams.
  • Improved user experience and design, making it easier for teams to configure, manage, and interact with the system.
  • Fostering collaboration between internal users, customers, and suppliers, ensuring everyone in the value chain is aligned and informed.
  • Boosting robustness and performance, providing a more reliable and faster platform as product data volumes grow.
  • Refining the cloud infrastructure and architecture, ensuring scalability, security, and agility as more businesses shift to cloud-first environments.

Why MAP IT + Boyum IT + Perfion?

As a Boyum IT partner, MAP IT is uniquely positioned to deliver and implement Perfion as part of clients’ digital transformation journey. Whether they’re already using SAP Business One or considering a more integrated product data strategy, MAP IT can help them leverage Perfion to:

  • Reduce time-to-market
  • Improve product data quality
  • Drive cross-channel consistency
  • Scale operations efficiently

Ready to make your product information work for you, not against you? Get in touch with MAP IT today to discover how Perfion PIM can transform your operations and customer experience. Email [email protected] or call +356 2135 9119.

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