Every McDonald’s store in Malta is expected to achieve just over €4 million in gross revenue this year, with the operator due to register over €40 million in total sales across the country.

The Maltese establishments registered the highest forecast revenue per store, at €4.017 million, above Estonia €3.83 million per store.

The Romanian McDonald’s have the lowest average revenue per store at €3.33 million, although the market is by far the most significant for Premier Capital, making up over half of the group’s sales.

Premier Capital is a Hili Ventures subsidiary that hold the licence to operate the McDonald’s brand in Malta, Greece, Romania, Lithuania, Latvia and Estonia.

Its total revenue for 2023 is expected to jump by 20.5 per cent to €643 million, on which it expects to register €51.2 million in pre-tax profits.

The Group aims to open 12 McDonald’s outlets this year, including one in Malta – a recently approved drive-thru in Żebbuġ. This will bring its total number of outlets to 186.

The data emerges from its financial analysis summary for the current year, where it notes that each new outlet costs approximately €1.5 million, depending on the size, location and nature of the store.

Premier Capital employs around 10,043 employees, with an average ratio of 51:49 between full-time employees and part-time employees.

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Hili Ventures

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Written By

Robert Fenech

Robert is curious about the connections that make the world work, and takes a particular interest in the confluence of economy, environment and justice. He can also be found moonlighting as a butler for his big black cat.