Stacey Bevan has been appointed Global Head of Performance Marketing for Catena Media.
Catena Media, founded in 2012 and today employing over 400 workers, is a lead generation company within iGaming and financial services, netting record-breaking retention rates of over five million monthly users.
Ms Bevan started her career in the digital sector 13 years ago, when digital marketing was still in its infancy.
“My first role as a consultant for a web development company exposed me to the world of marketing, and this prompted a desire to learn more,” she says.
“I wanted to understand the psychology of consumer behaviour and the fundamentals of marketing on a global level.”
Subsequently, she attended university and graduated with a First Class BA (Hons) degree in Marketing Management.
“Since my days of university, I gained experience in advisory and creating and implementing digital and omnichannel communication strategies for start-ups and established multinationals operating in various sectors including iGaming, financial services, travel, tourism, retail and more.”
Ms Bevan remarks that she grew businesses quickly, while her strategies and knowledge caught the attention of numerous organisations and industry experts, including Google, as well as some of the world’s leading training providers and universities.
“I became a lead trainer for Google Digital Academy, course leader for numerous Google Partners, Global Course Director for the CIM, guest lecturer at top universities across the UK as well as tutor and mentor for ISDI and DMI.”
She founded SNB Digital in 2016, which was initially launched in the United Kingdom before expanding its operations to Malta in early 2019 where, where Ms Bevan now resides. SNB Digital was created as a global digital training provider, upskilling and consulting organisations and individuals.