I have extensive experience and expertise in the internationalisation of SMEs, of both a theoretical and a practical nature, having accumulated knowledge of up-stream activities in the textile industry and downstream in the FMCG sector. My knowledge of this field has been further strengthened by offering consultation and assistance to exporters and from having taught internationalisation as an academic subject at tertiary level.
- Outsourcing and procurement.
- Export sales and brand-building in FMCG.
- Branding and market development in Sub-Saharan Africa.
- Internationalisation of SMEs.
- Trade and investment promotion.