Local cab company, eCabs, has launched a newly redesigned booking app interface – the first in a series of improvements which eCabs is implementing following more than 350,000 App downloads achieved earlier this year.

“Behind the new design of eCabs’ booking app user interface is not just an improved image but a reaffirmation of the app’s success in delivering a seamless user experience with reduced waiting times and extremely cheap prices,” said Patrick Bezzina, Chief Technology Officer at eCabs.

He added that the aim of the company was always to build a transport technology framework that is ready for the demands of the future. “At eCabs, technology has always underpinned the processes beneath our operations so that clients are provided with the convenience they seek,” said Mr Bezzina.

Simon Debono, Chief Marketing Officer at eCabs, added that the new app user interface offers all the functionalities it did before with the added benefit of much better pricing and reduced waiting times.

“This complements eCabs’ all important sanitisation protocol, 24/7 customer care and our ‘lost and found’ procedure which are all part of the customary high standards that our clients are used to experiencing. This App update is another in a series of steps towards our commitment in guaranteeing a smoother and much improved user experience,” said Mr Debono.

eCabs introduced Malta’s first cab booking app in 2013, facilitating the booking process and the customer journey. The company eventually moved away from third-party technology to build its own technology assets, giving the organisation the flexibility and speed it needs to match its internationalisation ambitions.