Bulletproof Culture on Monday announced that it is set to open a new outdoor gym in Sliema on 23rd April.

The project forms part of the online fitness community’s Project Robin Hood initiative, which commenced almost two years ago. The initiative seeks to “revolutionise” Malta’s outdoor fitness landscape to a higher standard in order to encourage more people to engage in a healthier lifestyle.

Bulletproof Culture's new outdoor gym in Sliema / LinkedIn

This new outdoor gym will become the second initiative launched through the pilot project, following the opening of its first outdoor gym in St Paul’s Bay in 2021.

Bulletproof Culture remarked that it has “successfully established” two outdoor gyms since the start of the initiative, “thanks to the power of social media and effective communication of the fitness community’s desires”.

“This year we will be working on a couple more locations across the island,” it confirmed.

Bulletproof Culture thanked iGaming company Pragmatic Play for sponsoring the equipment, as well as the Sliema Local Council, who “believed” in its vision “since day one”.

Bulletproof Culture's new outdoor gym in Sliema / LinkedIn

Commenting on the news, Adam Sullivan, who co-founded the community together with Scott Schembri and Andrew Mercieca, said that it has “been a while” since the last outdoor gym launch, before adding that the community is “revolutionising local outdoor fitness spaces”.

Bulletproof Culture is a Malta-based fitness community platform that launched in 2020 with the aim to “motivate, educate, and inspire” individuals towards a healthier, fitter, and more sustainable lifestyle. The community is made up of a number of athletes, trainers, and fitness enthusiasts from Malta, who are focused on delivering Bulletproof Culture’s message “to as many people as possible”.