Malta’s own Jonathan Shaw, CEO at Retail Marketing Ltd, today embarks on ÖTILLÖ, The Swimrun World Championship taking place in Stockholm, Sweden.

The announcement was made by Retail Marketing Ltd. Speaking of the event, the company said that it “is the jewel in the crown and the origin of the sport, [and that] it is considered to be one of the most prestigious endurance races in the world.”

The race consists of a 9km swim in open water, and 61km of trail running. “To finish the ÖTILLÖ course before dusk, the competitors must be very fit and they must be very fast in and out of the water as there are 46 transitions”, the company stated.

Each team is made up of two athletes. Accompanying Mr Shaw on this challenge will be another local athlete, Robin Parnis England. They will both be racing under the team name “Keep it Real”.

In total, 328 teams from around the world will be taking on this challenge. Mr Shaw and Mr Parnis England will be the only Maltese competitors.

We would like to join Retail Marketing Ltd. in wishing Mr Shaw the very best of luck.

Main Image:

Retail Marketing / LinkedIn

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Written By

Bernice Camilleri

Bernice comes from the field of Academia and has developed a deep interest in Marketing and Business Management throughout the years. Writing enables her to merge all three. When she’s not at her laptop, you’ll find Bernice hanging on obstacles or running, as she is very sportive and loves OCR (Obstacle Course Racing). She is also a big animal lover and adores anything that has four legs and fur…especially if they are her two big dogs!