Malta-based Gaming Innovation Group (GiG) has launched the new online platform for UK betting brand Betzone, marking its second UK rollout of 2025. The move further cements GiG’s position in one of Europe’s largest betting markets, valued at £11 billion (€12.8 billion) annually.

The new platform integrates GiG’s X-Suite technology, including SportX, a sportsbook with advanced bet-building and UK-specific features, and CoreX, its iGaming platform. This latest expansion highlights the growing international footprint of Malta’s iGaming sector, with local firms continuing to drive innovation and compliance in global markets.

With multiple launches already this year, GiG’s momentum reinforces Malta’s role as a leader in gaming technology, as local companies push forward with cutting-edge solutions in the competitive iGaming industry.