On Wednesday, Autonom Drive, the largest mobility operator in the Romanian marked selected the eCabs Technologies platform to launch Blue, a new ride hailing service in Bucharest, Romania.

With a fleet of over 12,000 vehicles and a workforce exceeding 600, Autonom Drive is a leading corporate in the mobility industry, operating in over 33 cities in Romania and Hungary.

The use of eCabs technology of Bucharest, follows the launch of Taxi.gr app in Athens, Greece earlier this month. This is the third territory in which the eCabs ride-hailing platform has been deployed, serving as the backbone for local transport businesses to launch their app-based ride hailing service under their own brand.

“Blue is poised to disrupt the Romanian ride-hailing market, providing a seamless online ride-hailing solution for riders as well as safe and flexible work for drivers,” eCabs said, in a company statement.  

Blue is launching its service with a fleet of the latest Tesla Models 3 and Y and will soon be available for download on the Google Play Store and Apple App store.

Speaking during the official launch event in Bucharest eCabs Technolgies Founder and Chief Executive Officer Matthew Bezzina said the successful roll-out of the service in Romania with a reputable player such as Autonom, “is a strong confirmation of the global grade of eCabs’ technology stack and the capabilities of its people.”

The Blue mobility service is set to be an important player in shaping the ride-hailing landscape in Romania, with a more efficient, quality-driven service and like eCabs’ Malta, operating a unique 24/7 customer care and operations centre.